Saturday, March 3, 2012

Fast Food Chain Unveils Nutrition Kiosk


Fast Food Chain Unveils Nutrition Kiosk

Ever wonder exactly how many calories are in some of that fast food you eat? Well, if you head to Richardson, Texas there is a new interactive way to find out. Franchise owner Jonathan Chan has recently launched a nutrition kiosk in one of his three McDonald’s restaurants. The easily accessible 42-inch plasma screen allows consumers to browse through menu items with a quick touch.

The kiosk provides customers with information such as, calories, carbohydrates, and protein content for each item on the menu. It also includes the nutrition facts for all the chain’s condiments. Chan doesn’t believe this will necessarily change peoples ordering habits, but rather provide a tool that gives people the information to make better choices for themselves. One of the most popular features on the kiosk is the “Build Your Meal” section. This provides customers the total nutritional facts for their entire meal. With this information they are able to customize their selection. For example, they can hold the mayo, take the cheese off, and even adjust the salad dressing to half a packet.

Are you curious to know how many calories are in one of those delicious Angus Bacon and Cheeseburgers? Well, there are 790 calories, and 39 g of fat. But don’t worry, if you must eat a McDonald’s there are healthier alternatives. Try the Premium Grilled Chicken Club sandwich, which only has 350 calories and 9g of fat.

The ultimate goal for the nutrition kiosk is to provide customers with information they can use to make the best food decision for themselves.

So, do you think the idea of a nutrition kiosk will catch on?

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